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The BD Playbook Series
Part Two: Personal Brand
Build a strong personal brand
Investing in your brand is key to a successful Business Development strategy, but for many it's hard to know where to start. By combining expert knowledge from the team over at Hector with our data, we've created a playbook full of actionable insights and practical examples. Learn how to:
- Develop a unique presence in your chosen market
- Build trust and credibility with different segments of your target audience
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Generate relevant content using the 5P's content framework
- Be consistent and persistent in your approach to drive results
- Convert cold leads to warmer prospects and gain more new and repeat clients and candidates
Our contributors
Through personal branding, these individuals have established a unique presence in their chosen markets. In this playbook, we uncover the secrets of their success.
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Coming soon
Part Three: Using the phone